How Muchi became the self-made sound architect of the underground
by Matthew Becerra
Image via Instagram @4muchi
In an era where content creation is just as crucial as the music itself, Muchi is a rare breed of artist who seamlessly blends both, crafting a world around his art with precision and passion. Hailing from Akron, Ohio, but raised in Huntsville, Alabama, the independent rapper and producer has been steadily growing his presence in the modern underground scene. Through meticulous self-production, a deep love for music, and an undeniable work ethic, Muchi is carving out his own lane, one self-made release at a time.
A Digital Upbringing and Unfiltered Passion
Muchi’s artistic foundation is heavily rooted in the internet. Unlike many artists shaped primarily by their local scenes, he found influence beyond his physical surroundings.
“A lot of my sound and just how I look at music in general was really built off of a whole different landscape that I've never really been in, but like I've seen,” he explains. While he acknowledges his Southern upbringing, it was the online world that truly cultivated his creative approach.
Artists like Tyler, the Creator and Saba played a pivotal role in shaping Muchi’s confidence in his craft. He admires how they fully embrace their art, obsess over their work, and present their truest selves without reservation.
“They've shown us that we're allowed to be confident and passionate about what we love,” he says. “That’s really been a huge thing for me.”
From Casual Rhymes to a Lifelong Pursuit
Muchi’s introduction to music wasn’t just a personal discovery—it was a family affair.
“My dad’s the reason I make music,” he says. Initially, he treated it as a casual hobby, a product of the SoundCloud era where everyone seemed to be experimenting.
But when his father recognized his potential and encouraged him to take it seriously, something clicked.
“After I recorded a couple of songs, I just knew this was something I loved.” That early realization transformed music from a pastime into a calling.
A Versatile Approach to Sound
One of the most compelling aspects of Muchi’s artistry is his versatility. His discography spans everything from introspective, emotionally charged records like "A Couple of Minutes" and "The Pressure Is On Me" to vibrant, genre-blurring experiments. His process is deeply intuitive—he allows his emotions to dictate the sound.
“I really try to gauge how I feel,” he explains. “Once I gauge how I feel, I kind of just let whatever happens, happen.”
Image via Instagram @4muchi
Muchi’s control over his sound extends beyond rapping—he produces all his own music. But rather than separating the roles of producer and rapper, he views his work holistically.
“I think it’s more of a composer kind of feeling,” he says. “I get in the zone, and whatever happens, happens.”
Building a Legacy Without a Label
In an industry where independent artists often struggle to gain traction, Muchi has built a dedicated following through social media. Platforms like TikTok and Instagram serve as essential tools for his career, but he refuses to treat them as mere promotional outlets.
“Music isn’t the only thing that’s important when it comes to growing,” he explains. “I never want to disrespect myself and my art by not showing it properly.”
His content—often visually creative and high-quality—requires just as much effort as his music. He approaches videos with the same meticulous attention to detail, treating them as extensions of the songs rather than afterthoughts.
His recent remix over a Tyler, the Creator beat, for example, wasn’t just about the music; it was a complete visual experience, meticulously designed to align with Tyler’s Chromacopia aesthetic while still reflecting Muchi’s personal style.
The Community-Driven Underground
Despite operating as a one-man powerhouse, Muchi thrives in a collaborative environment. The underground scene he’s part of is tight-knit, filled with mutual respect and support. He’s worked alongside names like Overpade and Perry Mason, and he sees the success of one artist as a rising tide for all.
“When one person succeeds, the rest of us do,” he says. “There’s no animosity because we all love what we do.”
This communal mindset is especially crucial as Muchi continues to grow. He acknowledges that while he’s currently independent, he’s not opposed to building a team in the future.
“I want to have a team very soon,” he says. “Now I understand everything that I want, and I can direct other people to help out whenever I need it.”
Live Shows and the Importance of In-Person Connection
While Muchi’s online presence is strong, he’s also aware of the importance of physical spaces. Performing live has been a significant milestone in his journey.
His first-ever show, held at Atlanta’s Center Stage, remains one of his most rewarding experiences. “It was my first moment of feeling like the fullest artist I could be,” he recalls. The presence of close friends and peers in the audience made the moment even more special.
Now, he’s focused on taking live performances further—not just by booking more shows, but by throwing his own. He’s been slowly investing in equipment, preparing to create spaces for himself and his fans to connect beyond the screen.
“I want to throw at least three of my own shows this year,” he says. “You don’t get that kind of dedicated fan base just from the internet.”
Future Plans and an Unwavering Vision
Muchi’s ambition is clear. His goals for the year include dropping multiple projects, consistently releasing high-quality content, and growing his reach without compromising his independence. But more than anything, he’s committed to staying true to himself.
“No matter what happens—whether it fails, goes huge, or I don’t love it as much anymore—as long as I loved it to my fullest when I did, that’s what matters.”
His journey is far from over, but one thing is certain: Muchi is an artist in control of his own destiny. Whether through music, visuals, or live performances, he’s determined to create something lasting—on his own terms.
